Portfolio
Selected work and research. New items appear here as they are published.
Case study: SEO growth of a military training equipment manufacturer - from zero visibility to top positions
Project : Military training ground equipment manufacturer (name undisclosed under NDA) Industry : Manufacturing of military and training infrastructure equipment Region : Ukraine
Case study: organic growth for ProffSpace (Ukraine)
Executive summary Outcome : within ~3 months of SEO work, ProffSpace achieved a clear uplift in organic clicks and search-driven traffic. We cleaned up metadata, partially optimize
Why B2B SEO fails before it even starts: insights from real projects
Most B2B companies claim that SEO “doesn’t work”. In reality, in most cases it never actually started. The issue is rarely technical. It’s structural. Mistake #1: Optimizing for tr
Page speed is not a technical detail. It’s a trust signal.
Page speed is often discussed as a technical metric. Scores, audits, green and red indicators, Core Web Vitals dashboards. In real SEO work, however, speed is rarely about numbers.
Why landing page content still matters in SEO
Landing pages are often treated as a technical formality: add a title, write a short description, place a CTA, and move on. In practice, this approach is one of the main reasons wh
Why E-E-A-T is not a checklist
E-E-A-T is often treated as a checklist: add an “About us” block, list the author, mention years of experience, place a few trust badges — and move on. This approach does not work.
SEO case: building search visibility for Filament Shop (3D printing filament, Ukraine)
Outcome: the project is in progress. We’re moving the site toward stronger rankings through intent-driven content, CTR-focused metadata, page structure improvements...
Case study: SEO repositioning for B2B logistics services in New York
Outcome: we built a structured SEO framework for a New York–based B2B logistics company: refreshed meta tags for CTR and industry relevance...
Case study: Organic growth of a dental clinic in Warsaw without link building
Project : Stomatologia dla Swoich Industry : Dentistry Location : Warsaw, Poland Business type : Local service business Approach : On-page SEO only (no backlinks) Note : Paid adver
Case study: organic growth for Panda Banda (Zhytomyr)
Outcome: within 3–4 months of SEO work, organic traffic from Google surpassed paid advertising. Metadata was cleaned up, content partially optimized, and basic SEO structure...